Link building for SEO 2017

Whenever choosing affordable seo, it will supply you with a link constructing service, whether you have a site to promote services you provide or you have an e-commerce store where you sell products to clients around the world. Link building is vital to your search engine optimisation success, helping you improve brand visibility, drive customers to your site and enjoy a good ROI over time. You could do it by yourself of hire a seo service agency in dhakaor your location for doing better seo.

Organic traffic gets harder and harder to achieve day by day , but it is the real and free traffic that can help you grow your brand and achieve business success. This implies you should build proper links to ensure you direct clients to your site during the day.

Link building is offered as seo solutions in two methods. The first is automatic which is the one you should avoid because it hamper your ranking and may be you get banned from google forever. Automatic links are cheap, however they are immediately generated and therefore you are not assured that you possess a high quality link, which can lead to you being penalized by Google. The various other option is usually manual link building, this does take time and is done by hand. A search engine optimisation professional will conduct research and identify links to direct to your website, ensuring that you have emerged as a valuable resource by search engines all the time.

Manual and slowly link building is the best way to gain link for your SEO. You may ask for a link from the webmaster or website owners .A great way you can earn links is to ask for them. Whether you are employing an affordable search engine optimization support or you are trying to manage your SEO by yourself, asking seo agencies to do. But be sure they gain such links that are related to your business industry in some way and are thought to be reliable and reliable for links may help you develop. “Unless you ask, you don’t get,” is normally a common stating and it is the same with regards to your link constructing, ask producers, suppliers and industry leaders for links to help direct more traffic to your site on a daily basis.

If you are offering items in your e-commerce shop, then it’s worthwhile building online interactions together with your producers. Speak to manufacturers about your links, encourage them to help you with your link building never to only help you, but to advantage them in the long run. Remember your manufacturers are working on their own SEO campaigns also, which means sharing links with you is definitely another method for them to create more customers and income moving forward.

Interestingly, what may people don’t realize is certainly that info graphs still function Actually info graphs are a great resource and in addition provides customers with valuable info that they are searching for. Linking an info graph to your page can help clients find the information they need and visit your website to find out more or to make a purchase.

Affordable seo will also offer you internal links. Internal links are as important as your external links. They assist you to become more noticeable to search engines while helping your clients have a far more enjoyable shopping experience when working with your site. Providing clients with links between your web pages makes navigation of your website easier and ensures clients discover what they want for quickly and effectively.

It is necessary in your affordable search engine optimization assistance that the links used are checked regularly and any broken links and poor quality links are removed or changed. Google wants top quality links, a broken links or a link to an unhealthy quality internet site can result in you becoming penalised and locating your firm losing ranking browsing engine results.

How To Utilize Instagram For Your Business

Is your brand on Instagram? What exactly are you performing to bolster your brand there? Are you still determining ways in which you can boost your existence there? We will be looking at ways in which Instagram can be utilized for businesses today.

Instagram Stories

First things first. Instagram’s “Snapchat-like” tales are the most recent buzz in the wonderful world of interpersonal media. We shall discuss that first. Instagram Stories make reference to a number of movies and images which can be uploaded to another feed from your own regular one. These whole stories disappear after a day. Meanwhile, the story continues to be demonstrated once you add content to it chronologically. There is usually scope to edit your content with fun emojis, finger text and paint. The videos and images upon this feed may not be loved or commented on nevertheless, you can send a note from the Stories on the slideshow to your consumer. You can share elements of the stories on your own regular feed even.

Now, the query is how precisely a Social Media Administration Company can utilize this feature to boost brand awareness? We shall explore how.

Instagram Stories certainly are a great avenue for securing engagement online. Any sagacious advertiser would recognize that. Firstly, it’s rather a great method by using that you can provide your users a sneak-peek of what’s occurring behind the scenes. Talk about weaving stories and there is nothing better than informing them who you’re – away from services or products. Tease them with glimpses of the forthcoming changes to your site or expose them to your group via videos. They are a few great ways that you can build buzz and engage users.

Instagram Tales render a particular amount of exclusivity to your articles. Capitalize on this exclusivity to get more followers upon this platform. Utilize this platform to protected even more registrants for webinars or for Facebook video classes.

Instagram’s Algorithm: What you should know

The recent algorithm change introduced by the platform has attracted the attention of B2C businesses. Earlier, your posts appeared on the feed chronologically. In the wake of the noticeable change, however, only posts that are likely to garner the highest degree of engagement or attention in the type of likes, feedback, and shares, show up at the very top. Instagram, from on now, will try to gauge the type or kind of interest a post will be able to generate. Discuss Artificial Intelligence!!

Businesses, while such, must revise their sociable press strategies because they might need to get their latest posts appear 1st. If indeed they don’t after that there’s almost no point of posting them at the initial place. There exists a need to react to this noticeable modification with marked immediacy. Ask your followers to turn on the notification, make use of relevant hashtags to appeal to discussions on latest topics and improve concentrate on the creation of shareable and click-worthy articles. Make certain you’re selecting the proper marketing equipment to gauge the achievement of your content- shares, clicks, target audience development, and click-throughs.

How To Set Up A Membership Website

The one huge benefit when you create a membership website is receiving a steady income, month in, month out. Even if traffic drops off from your website for a month or two, you still possess income from your own existing subscribers. Listed below are the 6 measures to creating a membership internet site.

1. KNOW VERY WELL WHAT Your Audience Wants

What you have to do first when you create a membership website is determine if you have an target audience that’s ready to pay well for access to your site. If you are thinking about beginning a membership site in a particular niche, nevertheless, you can’t find additional websites in the same niche, which can be a warning sign that the market is too little or that individuals are not interested.

2. Check Out Your Competitors

When a specific niche market is had by you at heart, you’ll want to check out other successful membership sites. Understanding what works well in your specific niche market can position your site for success.

3. Build YOUR SITE

You can build a membership website using software like WordPress and a plugin like S2 Membership. This will help to control your costs, particularly if you start out. Make use of a payment processor that may handle recurring obligations, like PayPal, ClickBank, 1ShoppingCart or Back-end administration may be the most challenging part when you develop a membership internet site. You can outsource this to membership administration software like aMember Professional.

4. Marketplace Your Membership Website

You’ll need an advertising plan for your membership site. You have to continuously grow it, bringing in new members to be able to grow your earnings. Drive traffic to your website through SEO, PPC, social mass media or through numerous online communities.

5. Provide Something Free IN SUBSTITUTION FOR A Prospect’s Email

Whenever a prospect firsts lands on your website, they are unlikely to become listed on your membership website there and then. So you have to provide them with a taster of degree of worth that membership to your site provides. Offer something of value for free in exchange for their email address. You could provide an eBook, survey or video which will give a very good sign of what you get for your membership You can then also follow up that prospect via email, giving them more benefits about offering or joining them with a special introductory joining offer.

6. Continue To Provide Value

Customers will only remain members of your website if you continue to provide value. You can create a membership website in advance that drip feeds info to your customers when they subscribe. Then you can certainly spend the majority of your projects hours on marketing and promotion

How to Make Passive Income As an Affiliate Marketer

Searching for the perfect affiliate program

Choose affiliate applications, which cover numerous niches. For example, Amazon affiliate program covers about all niches feasible with regards to eBooks just, physical products and a complete many more. On the other hand, you will see some places where one can indication up plus they represent as the main affiliate for a large number of companies.

Search for your favorite internet search engine and enter you market and the affiliate marketer program. For instance; singing + affiliate plan. Then, you will be provided with some choices in the singing niche.

There are thousands of places marketers as if you could be an affiliate, which include online digital items at the same time places where you can sign up and access take part in private affiliate programs.

So How is it possible to Build Passive Income From Affiliate Marketing?

The key here’s very easy. Make a simple yet an extremely efficient review product/website/group product. It is important that you learn some SEO and basic traffic generating technique.

Does it function?

With commitment, attitude and correct training, expect that it’ll work for you absolutely. Remember that if this entire money-making matter is not used to you, it is important you don’t distress yourself with making the website. For instance, in case you have a business in a box-training, you could have your site ready to go in just significantly less than five minutes along without skills or prior knowledge.

Therefore, let’s think you have your own free site from a trusted and recommended source. Now, what exactly are you going to do? Within working out you shall talk more about the niche. You know that niche may be the category, item, hobby and interest, etc. once a site is got by you about Golfing umbrellas, your niche will be Golf Umbrellas then. Consequently, you could name your website something similar to

Along with the training, it is better if you look forward a little. You should think about what your brand-new site shall look like. For example, “Classic Golfing umbrellas” as a portion of the site, “Golfing Umbrellas” for all gender for another section, and more. In this way, you could anticipate which keywords you shall seek out.

Think about the keywords?

Keywords are the secret phrases, which only the keyword equipment could tell. They will be the expressed words utilized by people in the Google Search. As an affiliate marketer your task is to learn how many instances on a monthly basis someone searches for the phrases “What is the best golfing umbrella” as a good example.

With these steps about how to create passive income, you should understand that it could take you time and effort to attain the best result. However, through commitment and passion by doing this, for sure you are not far from reaching that goal.

How to Maintain a Good Online Reputation

Reputation is everything, both offline and online. Companies who’ve built up good reputations shall advantage in the long run. Your online reputation is founded on everything you do, how you manage yourself and what advertising efforts you utilize. Of course, as you probably know as with anything, there is a right and an incorrect method of marketing your company, the one way can boost profits and presence, the other can have a negative impact that can leave you struggling to regain control for a long time to come.

To be able to maintain a good reputation online you will want to ensure that everything remains up to date at all times. This means keeping your site updated with item information and if you are selling on-line, ensuring your stock is up to date. This reduces the chance of acquiring yourself with orders you cannot fulfill, obviously this is likely to provide you with a negative status in the long run.

The next step to good reputation administration is to make sure that you work really difficult at your communication and customer services all the time. Communicate with your visitors, ensure that they are updated with the progress of certain stuff, such as what your company is up to and ensure that they understand the communications. Customer service is simply as important and with more companies operating online, customers have a tendency to expect better program than they have obtained in the past. The provider you provide will determine how reputable you are on-line now and in the future.

You need to portray a specialist image at all right times. This is something that must be taken extremely significantly from the merchandise you supply and the info you provide, you will also want to pay out very close attention when answering articles and comments on-line both on your blog, social media pages and on additional pages. You wish to focus on portraying that professional picture at all times to ensure you are seen in a specialist light by your clients and potential clients.

Be consistent in what you do. If you are focusing on a blog page, ensure you upgrade it regularly so that your clients do not get bored or disappointed that there are no more articles. Perform the same with interpersonal media and ensure you update frequently. Being constant in your advertising, providers and quality of items is what is going to assist you to improve your online reputation and assist you to gain customers in the future.

If you can utilize a reputation management service, an internet marketing agency which is able to make sure that you enjoy quality content at all times. They will focus on this content you provide to ensure it is of the best standard without unwelcome spelling and grammatical mistakes. Remember Google wants quality content with regards to search engine optimization and this means that you gain an excellent popularity with them as well as your customers continue.

Furthermore, you need to share interesting facts. When you are on social mass media and you discover so many different posts, photographs and comments, it really is easy to want to drive that share switch on absolutely whatever you find fun and amusing. Bear in mind that your public media pages certainly are a marketing opportunity and therefore you should just be sharing content that will be interesting and educational for your clients. You need them to read it, enjoy it and share it with their friends and family, helping you boost your visibility at all times.


How Lack of Financial Discipline Hurting Your Business

Here is where you may be blowing it! Do you have someone that helps you stay financially disciplined both in your business and personally? Do you listen?

Financial Questions to Consider

Have you used cash flow forecasts to determine how much money is needed to fund your growth? Are you aware how much of you need to fund before banks and various other external sources will agree to contribute? Do you take money from the business before considering how it will affect your growth? Do you know how much cash you must leave in the business to cover taxes? What is your reputation with vendors? These are all questions you should look at.

Financial Tips For Success

As you can simply imagine, a client I’ve recently been writing about who lost millions in the sale of his business did not have good financial discipline. If they took a while to consider these tips things may have worked out better for them. Every business should grow with intentions that they may sell one day. Financial success can help raise the sale of your business. Below are some fast facts to consider:

1. Raising Money – Fancy presentations, fast talking and nice smiles will not hide which you have bad personal credit, pay your creditors slowly, leave no money in the business, and overpay yourself. You cannot hid it. In general, good investors do their homework and recognize poor fiscal management in a business. So hiding it will not save what will be seen.

2. Head Resentment – When partners and fellow leaders see you draining money from the business (and they will), they shed momentum because they feel that their hard work will probably waste. This then develops into an entitlement issue: the aggrieved parties demand much higher salaries, which either turns into further dilution of cash or further loss of productivity. Either way you lose. So choose wisely.

3. Budgets – If you create budgets and don’t adhere to them, they do not really exist. With rare exceptions for outstanding individual contributions, there should be no raises unless the company is growing. If the company is growing less than forecast, raises should be commensurately lower. I am not saying to not give out raises but they should only be given if the business is financially secure to handle them.

4. Balance Sheet – Pay particular attention to your balance sheet. Cash is king. Money is definitely where you build your ability to grow and handle unforeseen circumstances.

How Finding a Suitable Warehouse For Your Company Products

Whether you certainly are a distributor or a producer, stock is actually the most important facet of the trading business you are in. To protected a warehouse premises that’s just ideal for your requirements there are factors you must placed into perspective first. Wish warehouse is spacious plenty of does not mean that it really is what your business needs usually. There are so a great many other factors that needs to be regarded before the ultimate decision is made.

What commodity particular facilities is there?

Products won’t be the same. In case you are in the meals industry, then you should be extra cautious with the warehouse you select because food products are usually perishable plus they can go south without the best facilities set up. If your items require frozen, conditioned and refrigerated storage, then this is exactly what you need to ensure the warehouse provides for you. Think about your products and an ideal storage circumstances for them and select a warehouse that won’t disappoint you by the end of the day.

Apart from storage, how many other services may i enjoy?

Warehouses are thus competent today that they provide much more than simply storage to help make the process a lot more convenient for you your client. From co-packing apart, and trans-loading, you will find warehouses that provide distribution and fulfillment services actually. With such a warehouse, you should have reassurance with stuff such as for example orders because you just have to instruct and lead distribution even with no need to be there. Some make it actually easier by devising source chain proposal which can be customized to complement your needs to obtain the perfect solution for your goods.

How sizeable may be the warehouse and its own impact?

How big is the warehouse can determine the storage options which you have. Understand that most warehouses build up products in steel racks from the ground to the ceiling to save lots of space and this may not always be an excellent choice depending on the merchandise you possess. Organizing the inventory on to the floor could end up being a more desirable option, although this implies taking on more space and may limit the quantity of stock you could have stored at once. Also vital that you remember when searching at the size is normally that you can discover warehouses that are sizeable more than enough for your firm needs just, but others are too big that the empty space could end up getting shared by some other clients. Consider if that is something you’d be alright with or you’ll rather pay also for the empty space when you select a warehouse that’s larger than your preferences.

When looking at the very best warehouse to your requirements, think long term always, so that you don’t finish up choosing one it’s likely you’ll outgrow too quickly. Consider potential growth of the warehouse in the event that you intend to hire, storage space for a significant length of period, so that you can make sure you are covered.

5 Reasons Why People Fail in Business

Do you ever get worried that your business shall fail? It’s hard to contemplate failing, specially when you’re working so difficult and want so very much to be successful.

Considering failure is normally valuable, though, since the very substances that lead to business failure could be transformed into business success.

Here are 5 things that move into the mixture of business failure, and ways to transform them on your own business success:

1. Unclear purpose

Here’s finished .: the more clarity you have in what you want, the more likely you are to obtain it. In your business, having little if any focus on not making a profit outcomes in scattered work and less efficiency. Ironically, it prospects to less overall too.

Transformation: Clear Purpose

Perhaps you have ever been component of something higher than you and your self-interest just? Feels great, right? The reason why it does is that people are built that way actually. We are motivated, and will accomplish great things operating of something larger than ourselves. It’s no different for your business. Define your better purpose. Define the influence you want to possess in your business, your community, and the bigger world. Then you should have clarity and energy to accomplish more with your business. You should have the motivation to pull through a down economy, for greater success even.

Communicate that impact purpose to your customers and prospects. People are attracted to businesses with an increased purpose.

2. Destructive thinking

A day at work filled up with thoughts about imminent failure and harmful perceptions of people’s motives will drain you as well as your inspiration, and ultimately, kill your business. Not just that, destructive thinking negatively affects your health and even your life span also.

Transformation: Constructive Thinking

Your thinking impacts your actions in your business and else in your life everywhere. Optimistic thinking followed by persistent actions leads to raised results. If you are not normally inclined that method, the good thing is that you could learn optimism. Complications become less personal, how big is the nagging problem even more realistic, and the fleeting character of problems more obvious.

You can support your constructive thinking with a daily ritual which includes mindfulness (e.g., meditation, breathing exercises), visualization (mentally rehearsing your preferred outcomes), and affirmations, including gratitude. Routine your daily ritual in. You can certainly do this in a quarter-hour, and it shall make a great difference, as a begin to your day especially.

3. Unproductive action

Low productivity means you could be working all full day for days at a time without moving nearer to business success. We’re in a lifestyle of busy-ness, and it’s really tempting to fill up our hours without considering too much about if the activities are in themselves valuable.

Transformation: Productive Action

Productivity starts with focusing your activities on your effect. Will this help me to become more impactful? Could it be aligned with my influence purpose?

A quick summary of powerfully effective approaches for productive action:

· Plan before you start each full day. Plan the full night before when you can.

· the most impactful thing Do first, so you have some progress each day always.

· Rush unimportant tasks. Established a period limit on each work to greatly help quickly move you through it more.

· Delegate. Enabling others the chance to give what they prosper in areas that aren’t your strengths is an excellent provider to them, and an excellent time-creator for you.

· Segment your time, rest then. I work in 50 minute blocks, accompanied by 10 minutes doing something different to rejuvenate completely. Find the right time frame that works for you personally.

No doubt about any of it, choosing productive actions requires self-discipline. And in the most effective way! Self-discipline serves you by assisting you to select the stuff that will assist you achieve your business goals and become successful.

4. Constricted connection

It can experience comforting to stick to your close circle rather than expand further. It requires work to attain out and keep maintaining new connections. Sticking to your same small comfy group, though, will keep you back your business.

The standard of your connections matter too. Are you encircling yourself with detrimental people? Individuals who aren’t as thinking about success when you are? Who you may spend time with matters.

Transformation: Expanding Circle of Connection

Growing your circle of connection is among the most powerful actions you can take for your business achievement. The more folks you know, the much more likely you are to understand new things. They turn into a source of inspiration also, and more connections which will help you in your business. People like to be helpful. Provide them with that gift of requesting and getting their help.

Look for and welcome the support you should be successful. Learn from a skilled entrepreneur as a coach or mentor. Get in touch with people you admire and have them questions. Get this to a regular practice.

5. Money obsession

It could be tempting to be too focused on money. First, our lifestyle encourages it. It’s regarded a good thing to build up stuff. And you will need cash for that. The plain thing is, money and stuff don’t bring you happiness or vitality.

Second, if business isn’t heading well, you may become hyperfocused on cash and leave your ideals behind to make a profit.

Transformation: Money Health

Of concentrating on money instead, concentrate on connections with people and together with your purpose rather. Helping others in your business is exactly what will enable you to get business success that’s both sustainable and healthy.

Find harmony and balance around money. Yes, it is important to know predicament with money. But money is a tool. Of loving money instead, like yourself and others. That’s key to business success.

These 5 explanations why people fail running a business don’t have to be considered a recipe for failure. Rather, you can transform them into achievement.

Honey For Health

Several Benefits Of Consuming And Using Honey

The consumption of honey for health reasons is one of the many reasons individuals use it as a sweetener, as opposed to sugar (brown or white) or artificial sweeteners. But, there are a number of health benefits tied to the consumption of honey most people aren’t aware of. These are a few of the many benefits to choosing honey for wellness reasons, instead of using other forms of sweeteners.

1. Allergy relief

Anti-inflammatory benefits of honey make it a great solution for allergy sufferers. It can reduce coughs, help alleviate seasonal allergies from dander or pollen, and works as a natural anti-inflammatory for certain conditions. Over time, the body builds up an immunity, causing fewer histamines from being released, which can lead to fewer allergic reactions occurring over a period of time.

2. Memory Booster

Loaded with antioxidants, it works to naturally boost memory and help you remember things you typically tend to forget. Antioxidants may help reduce cellular damage as well, which over time is going to assist you to with memory space and cognitive ability as well. The fact that honey also helps the body normally absorb calcium helps to aid brain health.

3. Sleep Aid

Insomnia, sleep apnea, or other conditions leading to you to lose a night of sleep? Honey is an all natural solution to the problem. Causing a rise in insulin levels, and releasing serotonin in the body, naturally assists calm you down, relax the mind and body, and naturally put you to rest when you are otherwise having difficulties doing so. By converting serotonin to melatonin (the chemical compound which regulates quality of and duration of sleep), functions as a natural sleep aid, so you don’t have to rely on relaxants or other chemical based medication.

4. Wound/Burn Treatment

As an all natural antibiotic honey can treat internal and external wounds, cuts, scrapes, or bruising. It also works as a disinfectant and can help in treating certain bacterial conditions or sores naturally. By applying it to the wounded or burned areas, honey will normally be absorbed by the body’s skin, and will immediately begin the healing process without the need to use other pricey creams or medications to treat the areas.

Honey can be used for a variety of health reasons. Regardless of which of these reasons, or other health related benefits you are hoping to derive from consuming honey, there are a variety of benefits to consuming or using it as a natural antiobotic for the body.

10 Things to Hate About the iPhone

I took delivery of my iPhone at the start of September, the beginning of a trying month personally that saw me out of the office for very long periods and only in touch with the world via my phone. It was a baptism of fire for me and the device.

You should have seen the adverts, played with it in phone shops, looked over fellow commuters’ shoulders, borrowed your friend’s … great isn’t it? Or is it?

In this article I touch on some of the things about these devices that have really irked me. Just a little or quite a lot. And to maintain the celestial karmic balance I have a companion article on a few of the things about the iPhone that I absolutely love. There’s enough material for both articles, I assure you!

So here we go, in reverse order, the 10 issues that you should hate about the iPhone!

10. Grubby fingers and the onscreen keyboard
The iPhone’s onscreen keyboard is surprisingly effective and doesn’t take long to get used to.

Just remember to clean your hands before you do so, however! This isn’t just cosmetic: For some reason I manage to leave a sticky mark under my right thumb that attract dust, biscuit crumbs, or whatever, correct over the erase crucial. Usually the crumb lands there just as I finish the 2 page email and starts to rub out the whole message character by personality! This is not an exaggeration!! It is, however, not a daily occurrence!!

9. External memory
I went the complete hog and took the 16GB iPhone immediately. I don’t regret it! I haven’t been selective with my music collection and have more or less all my ripped CDs stored on the iPhone. That’s 14GB. Which leaves precious little room for genuine data.

On other devices this is rarely a problem and non-volatile storage is usually flash memory of some description, the size of which obeys Moore’s law and doubles in size and speed every 9 months or so and halves in physical size every 2 years roughly with a new “mini” or “micro” format. I’ve yet to run out of space on a cellular phone or smartphone, despite having an address book of over 500 names.

The problem on the iPhone is that there is no external memory slot and no way (short of wielding a soldering iron) of expanding the internal memory. A shame. The iPod Touch has recently spawned a 32GB version and I imagine that the 32GB iPhone is on its way. When that happens the legacy user base will be left wondering what to do next.

8. Battery and battery life
The iPhone is sleek – barely a centimetre thick and enticingly smooth with those rounded edges. There are few buttons, no little doors to come open and break off in your pocket no memory slots to fill up with fluff and dirt.

One of the reasons for the smooth design is that the iPhone does not have an user removeable battery. The battery can be changed by something centre, and over the two years I will keep this device I expect to have to change the battery at least once, but I cannot do it myself. Also the electric battery is surprisingly small – it has to be to fit into this neat little package.

The price you pay for that is battery life. My gadget is now 6 weeks outdated and also have been fully cycled about 5 times (I tend to keep the electric battery on charge but allow it to run flat at least one time a week). If I is not really using the device constantly, just checking these devices twice an hour and answering calls, using 3G and Push, I could rely on a complete working day of 10 to 12 hours between charges. If I turn on WiFi this drops to 6 or 7 hours. If I use the GPS without WiFi, autonomy drops to 4 or 5 hours. EASILY wished to be actually frugal and last a full 24 hours, I would need to turn off both Drive email and 3G, and reduce screen brightness to a minimum.

For some people this is a major issue. For me, since I usually either have a PC on and can trail an USB cable, or spend the day driving with the iPhone hooked up as an iPod and being charged by the car, it is less of a constraint. But it remains an annoyance. I haven’t however seen an iPhone equivalent of the Dell Latitude “Slice” – a battery “back pack” for the iPhone that could more than double autonomy with minimal extra thickness, but I assume that someone, somewhere, is working on an aftermarket device.

7. Document management
There is no exact carbon copy of the Windows Mobile File Manager or Mac Finder on the iPhone so there is no way of manipulating file objects on device.

Admittedly the iPhone does a credible job of shielding you from the need to do any file level manipulation: For example the Camera has a photo album that is also accessible in other applications that need to access images (for example, the iBlogger application I use to write short articles on this site). But you may still find occasions when you need to manipulate individual file objects.

One is during installation and set up when installing root certificates for SSL so that the device can talk to an Exchange server: Unless you use Apple’s enterprise deployment tool (which locks down these devices and prevents further configuration changes, so not always desirable), the only ways to set up the device for Exchange are to set up a temporary IMAP account and download an attachment that you open up, or to setup a website with the root certificate and define the appropriate MIME types on the web server (I could not get this to work, incidentally!). How much easier it will be to download the certificate onto these devices using Windows explorer (connecting to a Personal computer vian USB exposes the devices memory as an attached storage device) and to be able to open the certificate file from memory space on the iPhone.

The other key need for this functionality is when manipulating attachments on email messages. There is absolutely no method of saving attachments, or attaching documents selectively to a fresh or forwarded message.

6. Navigating through email folders
I have a tendency to keep a whole lot of emails in my mailbox. I archive one per year, and generally towards the finish of the following year. I’m also fairly busy and work on a dozen consulting and business development projects at a time. That means two things: a lot of emails, and the necessity to organise those email messages sensibly.

I organise my emails into trees – consulting projects in separate folders and these folders organised by client, all kept individual from companies I’m invested in and from my personal stuff. Probably 40 or 50 folders.

On Windows Mobile devices I can organise this quite cleanly, with the ability to expand or collapse sections of the folder tree. The iPhone recognises the tree, but gives me no means of collapsing the hierarchy. The Inbox is always at the top: Junk email is usually always at the bottom. Moving incorrectly junked email messages means traversing the whole tree, which really is a pain even using the classy flick scroll gesture. It’s clumbsy and unnecessary.

5. Filtering offline email content
The other side of this complexity is managing how much of my “online archive” to take with me.

There is no need (and no space) to take it all with me: I am quite used to placing sensible limits on the section of the mail folder to take with me. Windows Mobile phone allows me to consider 1, 2 or 3 months worth of email with me, to say whether I take attachments with me, all the email or simply the headers. I can actually select which folders to consider or keep behind. And I don’t need to worry if I go away and find I am missing a crucial folder – I could change the parameters and the device will download what’s missing.

The iPhone is slightly less flexible. It won’t let me download accessories pre-emptively: It will just load the message header and leave the attachment behind unless and until I select the email manually. I can define how many days of emails I download from 1 day to at least one 1 month, but beyond that I cannot specify a limit. I have a filter on the number of messages within a folder that I display from 25 to 200 messages but the conversation between this setting and the time limit is not entirely clear. If you are a light consumer this is much less of an issue: For a heavier email user with a complex folder hieracrchy you have less control and may run into memory management issues as a result.

4. Message management and Exchange
The worst problem with message management on the iPhone is in fact specific to Microsoft Exchange.

I am an expert user and really like Microsoft Exchange. It isn’t simply my mail server: It’s a complete collaboration engine, with group and resource scheduling, rich address book, “to do” lists, journaling, contact histories etc. I don’t use it for fax and voice mail yet, but that’s just a question of not having made enough time to buy the interface box to the PBX and switch that feature on. So I is up there with the additional 60% of business mailbox users that are hooked on Exchange.

When the iPhone first appeared the Exchange interaction story was weak. It could perform IMAP, but that’s only a fraction of the story. No problem, that wasn’t Apple’s intended major audience either, but the enterprise users obviously wanted the iPhone, so Apple got to work.

To be fair to them, Apple have done a lot with iPhone 3G to improve the Exchange story. Most of the security protocols are there, including crucial features like remote wipe and SSL, and it supports Push. Enterprise deployment is straightforward too with a dedicated enterprise setup tool that supports remote device construction. Unfortunately Apple seem to have stopped halfway through the API and a lot of Exchange functionality is overlooked. Some of this, like losing some data richness within calendar and get in touch with items, doesn’t influence all users equally. Other elements are more essential, however.

The simplest way to describe this is how you forward electronic mails with attachments. The Exchange API permits clients to forward the message without the message content being kept locally: You can ahead the header and the server will attach the attachments and other wealthy content material before forwarding. The iPhone doesn’t understand this: First it has to download all of the message and accessories from the server to the iPhone, then it must add the forwarding address and send the entire message back again to the server. Shifting a message between folders is the same and requires the same telecommunications overhead. A nuisance for me personally, but no more than that: If you aren’t on a data bundle and pay by the MB then you need to be wary of this.

[Another side effect of the issue is certainly that server-side disclaimers and signatures get placed at the end of the forwarded message, instead of under new message text.]

3. Reading HTML and rich text messages
I love HTML emails. I know that is considered a cardinal sin in some quarters, but as someone once said, if email had been invented after http would email have been completed any other way? HTML is definitely ubiquitous, it is clean and it works.

And of course being the best mobile web device out there, the iPhone should be a fantastic HTML email reader, shouldn’t it?

Well, it very almost is. It does some things effectively. It gets the layout, it renders inline graphics, it’ll also show some background. But what if the text is really wide? It’ll wrap won’t it? No, it won’t. It’ll shrink the text to match. It’ll make the written text really, really small. And you can’t cheat by rotating these devices, making the display “wider” and the font larger, because the mail customer doesn’t support landscape presentation (why?).

Of course you can zoom in, because it’s HTML, but you need to scan the complete line, whizzing across the page to the end of the line, then whizzing again to obtain the start of next line. Oh dear!

2. Task switching
The iPhone is a lovely, clean design. And part of the cool, clean look comes from the absence of nasty short cut action control keys.

The iPhone has only three buttons on the edges of the device: the on/off button on the top, the volume up/down toggle privately and the excellent single button mute button above the quantity toggle. That’s it. The only other button on these devices is the “home” switch on the front, below the display screen.

The home button stops whatever application you are engaged on and takes you to the house page of these devices – the pretty page full of icons that start up each application on the device. Good job it’s pretty, because you discover an awful lot of it.

There is no way to jump right to your calendar, or address book, or email. Apart from the one “dual click” action (consumer configurable to either select telephone favourites or iPod controls), the only way to start a task is to go back to the home page and up again into the application you want. Find an interesting URL in an email that you want to look at in Safari? Memorise it well, or write it down, because unless the text has been created as a link you’ll have to go back to the house page, start Safari, type the URL, realise you’ve got it wrong, press the home button again, start email, open up the email, find the URL … and start again.

Or you could just choose the URL and lower and paste it in to the browser address bar … except …

1. How on earth do you trim and paste?
Once Xerox had invented the mouse, the GUI and WYSIWYG editing, it was up to Apple to take that technology and make it affordable with the Lisa and the Mac. And Microsoft to make it ubiquitous, of program.

Among the joys of using the mouse, or any pointing gadget, is that it offers you a third dimension as you move around the page. You aren’t constrained by the series or the word or the paragraph – you can jump straight to any section of the document. And you will select parts of a document by dragging over a word, a line, a paragraph, and do something with it. Like slicing it out. Or copying it. Or dragging it. It’s normal. That’s just what you do. You don’t have 3 hour seminars and training courses on using a mouse (or a stylus) to point and select, click and drag. You demonstrate it once, the student understands and does it.

But the company that helped the mouse escape from the lab and get into the shops seems to have forgotten all about it. Get out your iPhone. Write a sentence. Write another one. Oops – that second sentence would make more sense BEFORE the first one. I’ll simply cut and paste the sentence. Oh no you won’t! Because there is no slice and paste on the iPhone. Hear that? No? Well, I’ll say it again! THERE IS NO Lower AND PASTE ON THE IPHONE.

Google around a bit and you’ll find dozens of articles on the subject. You’ll find surprise, indignation, horror. You’ll even discover brave Apple gurus explaining sagely that you don’t need lower and paste since the iPhone gives you more direct ways of using information, like linking URLS, or detecting phone numbers, or, er, something.

The most likely explanation is that once Apple has decided to do away with the stylus, the only UI gesture was to use two fingers and drag that over the page to select some text. But that gesture got already been taken with the wonderful pinch zoom movement used on large files and web pages.

There is a way out, however. Some very credible proof of concept demonstrations have already been put on the internet showing how a sustained stage and drag with single finger (like the stylus selection action in Windows Portable) would be workable and not conflict with any various other screen actions on the iPhone.

Let’s hope that the concept demos function and we see cut and paste implemented in an upcoming firmware release. In the meantime, at least twice every day I bet every iPhone user will silently curse, shrug and give up writing that urgent memo because they just can’t be bothered to type everything again.

So that’s it. Please don’t get me wrong, I believe the iPhone is a wonderful, iconic and transformational device. As with the Mac pc, it has transformed our perception of just what a mobile device ought to be. Cell phones and smartphones won’t become the same once again.

It’s just that for all it’s brilliance, it remains flawed. The iPhone may be the item of a prolific and brilliant yet highly introspective group of engineers. Left free to innovate, unrestrained by any notion of actuality or practicality or what the user currently thinks he or she wants, Apple have produced a concept device. I’m grateful they possess, but I fear that it will be up to other companies, with a clearer grasp of what an individual can use, in particular what ELSE an individual is doing, to take the iPhone to the next step.